> cat readme.md_
Travis
Fraser
AI builder and product-minded operator. 13+ years leading across sales, operations, and analytics, now at Berkeley Haas shipping real AI products and pursuing product and applied-AI roles. Happiest on hard, ambiguous problems, whether on the trail or at the edge of AI.
> cd ./ascent
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Trailhead MILE 0
Who I am
I find dated or broken
processes, and I build
something better.
That instinct runs through 13+ years in sales, operations, customer success, and process consulting, from founding employee at a startup to managing a $4.5M market, and it's what brought me to Haas.
Now I build things: Rubrica, SiteProof, Strava Conquer, Ask Travis. I'm also a GSI for Microeconomics at UC Berkeley. When I'm not building, I'm likely negotiating grades with undergrads who are smarter than me.
01
Waypoints 5 MARKED
What I've built
01
Rubrica →
Privacy-first AI exam grading
Anonymizes exams, grades against decomposed rubrics with Claude vision, maps results back locally. Cross-family audit: ICC 0.964, QWK 0.883, all above established psychometric thresholds.
Python / FlaskClaude VisionSQLite
600+ exams
02
Strava Conquer →
PM portfolio project
One dataset, product-managed two ways, becomes two products. A "Conquer" feature turns a goal into a go / caution / no-go verdict. Every metric traces to a cited paper; the AI never invents a number.
Python / FlaskStrava APIClaude API
Built for a PM interview
03
SiteProof →
Building now · with my brother
Vision detects damage; a separate deterministic engine prices the repair across 62 item types, so the model can never hallucinate a dollar figure. Live in pilot today.
Python / FlaskVision AIVercel
Live pilot
04
Ask Travis →
Grounded RAG assistant
Structurally safe: answers only from a public-safe corpus, so a jailbreak can only surface public facts. Red-teamed across 161 attacks at zero leaks, zero fabrications. Stores nothing.
Vercel FunctionsClaude APIUpstash Redis
161 attacks · 0 leaks
05
MTB Cosmos →
World-model spatial reasoning research
Tested NVIDIA Cosmos Reason 2 on chest-cam MTB footage. Mapped where spatial reasoning transfers and where it breaks, full pipeline from preprocessing to GPS-telemetry validation.
PyTorchHuggingFaceOpenCV
RTX 5070 Ti · A100
More on GitHub — Gavel, a dual-model code-quality gate
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Base_Camp DOUBLE BEAR
Academic background
2025 — 2027
MBA, AI for Business
UC Berkeley, Haas School of Business
2022 — 2024
BA, Global Studies & Economics
University of California, Berkeley
2023 — 2024
Study Abroad, Political Economy
Meiji Gakuin University, Yokohama
2020 — 2025
AA, Japanese · AA, Fine Arts
Saddleback College
03
Gear PACKED
What I work with
Build
Python / FlaskClaude Code & APIVision pipelinesFastAPIPostgres / SQLitePyTorchOllama / LM Studio
Analyze
Data analysis & PandasModel eval & A/B testingSQLExcel / VBA
Lead
Product managementSales & revenue growthCustomer successCross-functional leadershipProcess improvement
04
Points_of_Interest 6 PINS
What excites me
Artificial Intelligence
How AI reshapes products, workflows, and whole industries. Certified in AI/ML.
Product Management
Deciding what to build, why, and for whom, and leading the team that ships it.
Operations
Designing systems and processes that scale, from ERP migrations to KPI dashboards.
Data & Analytics
Finding the signal in the noise and turning it into a decision someone can act on.
Japan & Language
Lived in Japan 4+ months, earned an AA in Japanese; fascinated by the place and craft.
Cycling & the Outdoors
Passionate about hiking and trail running. Raced XC, Enduro, and Downhill MTB.
0 MI · 0 FT CLIMBED
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Trail_Log 13+ YRS
Where I've been
2026 — Present
Pathways Operations Manager
Amazon · Internship
Solving ambiguous problems on the floor and in the data. My recent pick-optimization fix blended cross-functional input from operators, managers, and fleet with the numbers. Early data points to better policy compliance and faster picking.
2024 — 2026
Graduate Student Instructor
UC Berkeley Haas · Microeconomics
Instruction for ~130 students; built Rubrica to replace a manual grading process, now validated across three subjects.
2024 — 2025
Teaching Assistant
UC Berkeley Haas · Data & Decisions
Built AI-assisted grading workflows and custom Excel rubrics that cut feedback turnaround by ~70%; developed Python notebooks and prompt-engineered tools to aggregate survey feedback at scale.
2020 — 2021
Business Process Consultant
Independent · Orange County, CA
Mapped legacy workflows and inventories for a $2M elastomer distributor, then led an ERP migration and change plan; authored AS/ISO-compliant service and sales SOPs, improving audit readiness and order-entry times.
2018 — 2020
Regional Sales Manager
The Flexitallic Group
Owned the California market for a $250M+ industrial leader; grew territory from $3.6M to $4.5M+ in under two years, implemented Salesforce, opened a new market segment.
2015 — 2018
Customer Success, Ops & Marketing Manager
Hercules OEM
Built a "units of workload" account model and live KPI dashboard; stood up the first marketing function supporting $700K in new-account sales; kept 100% retention through a 23% team reduction.
2014 — 2015
Account Manager, Inside Sales
Hercules OEM
Managed key military & aerospace accounts; learned mil-spec coding and technical-drawing analysis; built Excel tools that improved quotation pricing and service productivity.
2010 — 2014
Graphic Designer, Freelance
Rancho Santa Margarita, CA
Built a freelance design consultancy during rehabilitation from a serious injury; designed logos, brochures, and marketing materials for local SMEs across industries.
2007 — 2010
Buyer, Export
JAE Electronics
Managed ~$7M in Japanese aerospace accounts (JAXA, Ministry of Defense); redesigned RFQ-to-order workflows, increasing productivity 300%.
2003 — 2007
Founding Purchasing Manager
Rice Integration
Employee #5 at a networking-hardware startup; built purchasing, shipping, and inventory from scratch; drove 15–24% profit growth through supplier negotiations and a new quotation tool.
06
Summit 9926 FT
Let's explore
Whether you want to talk tech, strategy, AI, ideas, hikes, or bikes, I'm always happy to chat.
> email me